Our Path to World-Class
With over 75 years of award-winning refrigeration, we’re just getting started. Our Midwest roots and family values carry through as we continue innovating today.
1940s
Bob, Frank & Art Trulaske develop the first Upright Freezer in their garage and True Refrigeration is born.
1950s
Roll-Top units become more popular and True expands into international sales with coolers sold in the Caribbean and Central America.
1960s
New GDM® Upright Glass Door Merchandisers developed and bottler business continues to grow.
1970s
True enters the Foodservice industry and develops new fan motor technology.
1980s
Continued success in the Foodservice industry backed by two core models, T-Series® Traditional Reach-In and the Sandwich/Salad Food Prep Tables.
1990s
Orders from U.S. chain accounts continue to grow and walls fall in Berlin accelerating True’s growth internationally.
2000s
True introduces Spec Series® lineup and pioneers a more efficient and sustainable R290 Hydrocarbon refrigerant.
2010s
True introduces Curved Glass Display Merchandisers and unveils a state-of-the-art powder coating facility offering a customized look to True’s lineup.
2020 – Today
True introduces Premier Bar Series and offers new Grab ’n Go® Open Air Merchandisers.
The industry's best warranty Service Bill Free for 7 years